Richard M. Cyert

著者について

Richard M. Cyert was a prominent American economist and a key figure in the development of behavioral economics. He is best known for his influential work, "A Behavioral Theory of the Firm," co-authored with James G. March, which challenged conventional economic theories by incorporating psychological insights into decision-making processes within organizations. Cyert's research emphasized the importance of understanding how firms operate in real-world environments, taking into account the complexities of human behavior and organizational dynamics.

Throughout his career, Cyert made significant contributions to the field of economics and is remembered for his innovative ideas on choice and organizational change. His work has had a lasting impact on both theoretical and applied economics, influencing a generation of scholars and practitioners. Beyond his research, Cyert was also an esteemed educator, mentoring many students and fostering a collaborative academic environment. His legacy continues to shape discussions around economic behavior and organizational theory.