Elliot Aronson

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Elliot Aronson is a prominent social psychologist known for his research on cognitive dissonance, social influence, and the dynamics of prejudice. He earned his PhD from the University of California, Berkeley, and has authored numerous influential texts in the field of social psychology, including the widely used "Social Psychology" textbook. Aronson's work has not only contributed to academic understanding but has also permeated popular culture, particularly through his insights into the mechanisms of conformity and persuasion.

Throughout his career, Aronson has engaged in various social issues, advocating for civil rights and addressing the psychology behind prejudice and discrimination. His experiments, such as the famous jigsaw classroom technique, demonstrated how cooperative learning can reduce racial tensions and promote empathy among students. Aronson's legacy continues as he inspires new generations of psychologists to explore the complexities of human behavior and social interactions.