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T. Colin Campbell is an American biochemist and nutritional researcher who is widely recognized for his work in the field of nutrition and health. He is best known for his advocacy of plant-based diets and for his role in the China-Cornell-Oxford Project, which examined the relationship between diet and disease in rural China. His research has significantly contributed to the understanding of how dietary factors can influence health outcomes, particularly in relation to chronic diseases such as heart disease, diabetes, and cancer. Campbell's findings have challenged traditional views on nutrition and have promoted the idea that a whole-food, plant-based diet can lead to improved health and longevity.