C.K. Prahalad

O Autorze

C.K. Prahalad was a renowned Indian management thinker and author, best known for his work in strategic management and innovation. He served as the Paul and Ruth McCracken Distinguished University Professor of Business Administration at the University of Michigan, where he influenced countless students and practitioners in the field. Prahalad's groundbreaking ideas, particularly around the concept of core competencies and the bottom of the pyramid, have reshaped how businesses approach strategy and social responsibility.

Throughout his career, Prahalad authored several influential books, including 'The Fortune at the Bottom of the Pyramid', which argues that businesses can profit by serving the world's poorest populations. His insights extended beyond profit to encompass the role of businesses in societal advancement, advocating for sustainable capitalism. Prahalad's legacy continues to inspire business leaders and entrepreneurs, emphasizing the importance of innovation and ethical practices in creating value for both shareholders and society at large.