Tony D. Sampson

O Autorze

Tony D. Sampson is a prominent figure in the fields of social media theory and cultural studies. He is best known for his works that explore the intersections of technology, society, and human behavior, particularly in the context of digital networks. His notable books, including "A Sleepwalker's Guide to Social Media" and "Virality: Contagion Theory in the Age of Networks," delve into how social media shapes our perceptions and interactions in contemporary society. Through his research, he challenges conventional understandings of agency and influence in the digital realm, offering new insights into how ideas and behaviors spread online.

Sampson's work emphasizes the significance of contagion theory in understanding virality in social media, illustrating how information can propagate across networks in ways that often defy traditional communication models. His exploration of the 'assemblage brain' in "The Assemblage Brain: Sense Making in Neuroculture" furthers this dialogue, examining how cognitive processes are influenced by a blend of neuroculture and social context. Through his scholarly contributions, Sampson has become an influential voice in discussions about the implications of living in a hyper-connected world.