تفاصيل الكتاب
تنسيق
غلاف ورقي
صفحات
163
لغة
الإنجليزية
منشور
Mar 9, 1997
الناشر
Wiley-Blackwell
رقم ISBN-10
1854332295
رقم ISBN-13
9781854332295
الوصف
With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.