Practical Small Business Search Engine Optimization: How to Optimize Your Website & Build Links So You Get Found Online

An effective SEO strategy will help you rank well in search engines and increase quality traffic to your website. Whether you are just getting started with SEO, or have been at it for years, this book guides you through optimizing your website to get found online and grow your business.

Written by a 15 year online marketing veteran, you'll learn SEO strategies to identify keywords that will help you rank well, avoid Google penalties, and optimize your website in ways that won't make you susceptible to Google algorithm updates like Penguin and Panda.

Here’s what you can expect to find in Practical Small Business Search Engine Optimization:

• Learn how to identify keyword opportunities
• One-Page SEO techniques
• Link Building Strategies
• Avoid SEO mistakes and Google penalties
• Tips for ongoing SEO improvement