Statistics for Journalists

Lugo's much needed new book, Statistics for Journalists , is a guide to making effective use of statistics to produce, support or illustrate news stories. The book offers a comprehensive understanding of the theories and techniques behind the use of statistics by journalists, reporters and other media professionals, explaining what statistics are for and when they can be used. The book also assesses the implication of statistics' increasing importance for the news agenda. With a balance between practical guidance and analysis of the competing methods, Statistics for Journalists will appeal to students of Journalism and Media Studies requiring an introduction to statistical analysis.