Mattel

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Mattel, Inc. is an American toy manufacturing company founded in 1945 by Ruth Handler, Elliot Handler, and Harold Matson. The company is best known for its iconic Barbie doll, which was introduced in 1959 and has since become a cultural phenomenon. Barbie has evolved into a global brand, encompassing a wide range of products including dolls, accessories, clothing, and even animated films. Mattel has successfully expanded Barbie's universe, introducing diverse characters and storylines that reflect contemporary themes and aspirations.