Descripción
Lead With Vision introduces the fundamental theory and practice of strategic management, strategic decision making, and strategic change. It focuses on the essential decisions that companies must take when creating and implementing strategy in practice, and clearly demonstrates the essential theory behind strategic management. Featuring an attractive design and many stimulating case examples from international business, the book is an essential tool for managers who want to understand how strategy is made and implemented.
Detalles del libro
Formato
Tapa blanda
Páginas
180 páginas
Idioma
Inglés
Publicado
sep. 25, 1997
Editorial
Cengage Learning
ISBN-10
1861520972
ISBN-13
9781861520975