Descripción
In a rapidly changing business landscape, the importance of ethical practices has never been more crucial. Linda Ferrell delves into the complex interplay between ethics and business, exploring how companies can not only remain profitable but also uphold integrity in their operations. Through insightful case studies and real-world examples, she illustrates how ethical decision-making can be a cornerstone of sustainable success.
Ferrell's work encourages readers to examine their values and the impact of their choices on stakeholders and society at large. By promoting a culture of transparency and accountability, businesses can foster trust and loyalty among customers, employees, and the community. This engaging exploration offers valuable insights for entrepreneurs, managers, and anyone interested in cultivating an ethical approach to business that stands the test of time.
Ferrell's work encourages readers to examine their values and the impact of their choices on stakeholders and society at large. By promoting a culture of transparency and accountability, businesses can foster trust and loyalty among customers, employees, and the community. This engaging exploration offers valuable insights for entrepreneurs, managers, and anyone interested in cultivating an ethical approach to business that stands the test of time.
Detalles del libro
Formato
Tapa blanda
Idioma
Inglés
Publicado
ene. 1, 2010
Editorial
PUBLIFOLHA
ISBN-10
8579142334
ISBN-13
9788579142338