Nudge: La spinta gentile. La nuova strategia per migliorare le nostre decisioni su denaro, salute, felicità

Nudge: La spinta gentile. La nuova strategia per migliorare le nostre decisioni su denaro, salute, felicità

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Children’s Science & Technology Business & Economics +1 more
Formato Tapa blanda
Páginas 284
Idioma Italiano
Publicado May 28, 2014
Editorial Feltrinelli
ISBN-10 8807884437
ISBN-13 9788807884436
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Descripción

In an age where choices abound, individuals often grapple with the consequences of their decisions, whether they're related to finances, health, or overall happiness. The authors delve into the psychology behind decision-making, exploring how subtle influences can guide people toward better outcomes. Their insights highlight how a gentle push, or 'nudge,' can effectively steer individuals away from pitfalls, leading them to more thoughtful choices without the need for coercive measures.

Through engaging anecdotes and practical applications, the work reveals how small adjustments in the way options are presented can significantly impact behavior. By understanding the inherent biases and tendencies that shape decision-making, readers can become more aware of how to consciously make better choices, transforming everyday life toward a brighter, more fulfilling future. This exploration offers a refreshing perspective on the intersection of behavioral economics and personal well-being.

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