Detalles del libro
Formato
Tapa dura
Páginas
320
Idioma
Inglés
Publicado
Jan 1, 2021
Editorial
Harvard Business School Press
ISBN-10
1578518520
ISBN-13
9781578518524
Descripción
Clayton M. Christensen delves deep into the intricacies of innovation in this groundbreaking work, building on his previous insights while expanding the conversation about how businesses can thrive in an ever-evolving market landscape. He meticulously unpacks the theory of disruptive innovation, offering practical strategies that leaders can employ to foster environments conducive to creative thinking and revolutionary ideas.
The author highlights the fundamental differences between sustaining and disruptive innovations, presenting compelling case studies that illustrate how companies can misstep despite having strong market presence. By emphasizing the importance of flexibility and adaptability in organizational structure, Christensen provides a roadmap for businesses aiming to capitalize on emerging opportunities.
In an age where technological advancements occur at breakneck speed, the insights presented are crucial for entrepreneurs and established corporations alike. This work encourages readers to rethink their approaches to innovation, challenging them to consider how they can reshape their strategies to not only survive but thrive in a competitive market.
The author highlights the fundamental differences between sustaining and disruptive innovations, presenting compelling case studies that illustrate how companies can misstep despite having strong market presence. By emphasizing the importance of flexibility and adaptability in organizational structure, Christensen provides a roadmap for businesses aiming to capitalize on emerging opportunities.
In an age where technological advancements occur at breakneck speed, the insights presented are crucial for entrepreneurs and established corporations alike. This work encourages readers to rethink their approaches to innovation, challenging them to consider how they can reshape their strategies to not only survive but thrive in a competitive market.
Géneros
Negocios y Economía