Three Blind Mice: How the TV Networks Lost Their Way

In a captivating exploration of the decline of network television during the 1980s, Ken Auletta delves deep into the fate of the major players: CBS, NBC, and ABC. The narrative uncovers how these once-dominant broadcast networks gradually lost a significant chunk of their audience, revealing a complex interplay of ethical dilemmas, innovative competitors, and evolving viewer preferences.

Auletta's incisive analysis dissects the industry shifts that contributed to this landscape change. He examines the internal struggles of the networks, the pressures of advertising revenue, and the rise of cable television, painting a vivid picture of an industry grappling with identity and relevance.

As he chronicles the challenges faced by the networks, Auletta illustrates the profound impact of these transformations on American culture and media consumption. The book serves not only as a historical account but also as a commentary on the broader implications of media evolution in society.