جزئیات کتاب
فرمت
جلد سخت
صفحات
256
زبان
انگلیسی
منتشر شده
Jan 1, 1994
ناشر
Financial Times Management
ISBN-10
0273603000
ISBN-13
9780273603009
توضیحات
This text examines the competitive advantage for manufacturing and service companies achieveable through forging innovative relationships with suppliers. This text contains international examples and outlines methods, tools and techniques for managers to implement supplier development strategies. Cases include Marks & Spencer, Mercedes, Digital, Harley Davidson and Motorola.