I Am the Captain: A Guide to Succeed the First Hours and Days of Starting Own Business

Monika Tutterova and James Lord present an insightful journey into the often overwhelming world of entrepreneurship. This guide captures the essence of what it truly means to embark on a new business venture, laying out essential strategies to navigate those critical first hours and days. Their engaging style infuses warmth and relatability, making the challenges that lie ahead feel approachable rather than daunting.

Readers will find practical advice wrapped in personal anecdotes, helping to demystify some of the more intimidating aspects of starting a business. With a blend of inspiration and concrete steps, the authors aim to arm aspiring entrepreneurs with the knowledge they wish they had when they started, creating a supportive framework that encourages action and fosters success.