جزئیات کتاب
فرمت
کیندل
صفحات
38
زبان
انگلیسی
منتشر شده
May 12, 2015
ناشر
MyChrisNotes.com
توضیحات
Pricing Basics for Copywriters & Consultants is Part 1 of a 4-Part ebook Series arising from the Copywriters Pricing Bootcamp. In this meaty ebook you will discover...
• How to use a Planned Income Goal to meet your income goal this year
• A proven formula for meeting your Planned Income Goal
• The kinds of clients who can help you meet your Planned Income Goal
• The most common Hourly Rate for experienced copywriters. Not my “opinion,” but statistically-relevant rates from surveying nearly 400 working copywriters!
• The various pay conventions you can employ in your business, and why you must know them to maximize your income
• Understanding the concept of “profit” in copywriting — how to make it work for you
• When to use an Hourly Rate versus a Flat Rate — and when not to
• What to do when your client changes direction after you’ve done some work (so you don’t eat it!)
• Whether or not it’s a good idea to use Estimates
• How to price large or very large jobs without fear (or total, unmitigated disaster)
• What a “Day Rate” is and when and how to employ it
• The standard convention for travel expenses — who pays? And what’s covered?
• Should you ever charge by the word? The definitive answer.
• The (thank god I know this) truth about Retainers, and how to make sure they don’t actually cost your money or turn you into a wage-slave employee!
• The mitigating factors in pricing — and should they make you ever come down in price?
• The #1 chronic problem of pricing your work and how to banish it forever
• How to successfully handle awkward “on the spot” pricing question
• Simple but powerful productivity tips to add $10,000 to your income each year
• “Scope creep” — what it is and how to avoid it
• How to take control of the client and the job and work the way you want to
• An easy, simple process for upselling your client into new and ongoing work
Recognizing that we're all on information overload, Chris Marlow created MY CHRIS NOTES to provide "snack size" information that can be consumed in about one hour, and then put into action for fast results.
MY CHRIS NOTES ebooks provide writers and entrepreneurs with income producing information designed to make a real difference to their bottom line.
Topics include Copywriting, Marketing, Passive Income, Writing, and Business Opportunities. MY CHRIS NOTES ebooks are built upon principles of integrity, supported by loyal followers, and designed to help YOU succeed in your entrepreneurial business.
• How to use a Planned Income Goal to meet your income goal this year
• A proven formula for meeting your Planned Income Goal
• The kinds of clients who can help you meet your Planned Income Goal
• The most common Hourly Rate for experienced copywriters. Not my “opinion,” but statistically-relevant rates from surveying nearly 400 working copywriters!
• The various pay conventions you can employ in your business, and why you must know them to maximize your income
• Understanding the concept of “profit” in copywriting — how to make it work for you
• When to use an Hourly Rate versus a Flat Rate — and when not to
• What to do when your client changes direction after you’ve done some work (so you don’t eat it!)
• Whether or not it’s a good idea to use Estimates
• How to price large or very large jobs without fear (or total, unmitigated disaster)
• What a “Day Rate” is and when and how to employ it
• The standard convention for travel expenses — who pays? And what’s covered?
• Should you ever charge by the word? The definitive answer.
• The (thank god I know this) truth about Retainers, and how to make sure they don’t actually cost your money or turn you into a wage-slave employee!
• The mitigating factors in pricing — and should they make you ever come down in price?
• The #1 chronic problem of pricing your work and how to banish it forever
• How to successfully handle awkward “on the spot” pricing question
• Simple but powerful productivity tips to add $10,000 to your income each year
• “Scope creep” — what it is and how to avoid it
• How to take control of the client and the job and work the way you want to
• An easy, simple process for upselling your client into new and ongoing work
Recognizing that we're all on information overload, Chris Marlow created MY CHRIS NOTES to provide "snack size" information that can be consumed in about one hour, and then put into action for fast results.
MY CHRIS NOTES ebooks provide writers and entrepreneurs with income producing information designed to make a real difference to their bottom line.
Topics include Copywriting, Marketing, Passive Income, Writing, and Business Opportunities. MY CHRIS NOTES ebooks are built upon principles of integrity, supported by loyal followers, and designed to help YOU succeed in your entrepreneurial business.
ژانرها
هیجانانگیز و تعلیق
اکشن و ماجراجویی
وحشت
کسبوکار و اقتصاد
سفر