The Behavioral Economics Guide 2014

The Behavioral Economics Guide 2014

Alain Samson , George Loewenstein , Rory Sutherland
هنوز رتبه‌بندی نشده است
2014 · انگلیسی · کتاب الکترونیکی
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توضیحات

CONTENTS

Foreword by George Loewenstein and Rory Sutherland

Part 1 – The Basics
An Introduction to Behavioral Economics
Selected Behavioral Economics Concepts
References

Part 2 – Resources
Books Read by ‘Behavioral Economics Group’ Members
Scholarly Journals with Behavioral Economics Content
Postgraduate Programs in Behavioral Economics and
Behavioral/Decision Science

Part 3 – Applied Perspectives
Psychology and Behavioral Economics in Practice

Appendix – Author and Contributing Organization Profiles

جزئیات کتاب

فرمت کتاب الکترونیکی
صفحات 131 صفحه
زبان انگلیسی
منتشر شده ژانویه 1, 2014

ژانرها

کسب‌وکار و اقتصاد

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