The Strategy Process: Concepts, Context and Cases

The Strategy Process: Concepts, Context and Cases

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1995 · انگلیسی · جلد سخت
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توضیحات

This collection of readings, edited by Henry Mintzberg, is combined with cases from James Brian Quinn. Together they present an up-to-date look at how actual companies act strategically and the research driving them. Includes the most exciting new organization and strategy concepts to emerge in the last few years: Core Competency Strategies, Strategic Outsourcing, Managing with the new digital technologies, Managing Hypercompetition; addresses global dimensions of today's major strategy issues; cases provide a balanced mix of service industries, global competition, high technology concepts, new organizational forms, and management of software systems; examines the cross functional aspects of strategic management from sources such as: Organizational Behavior, Operations Management, Power and Politics, and Organizational Design.

جزئیات کتاب

فرمت جلد سخت
زبان انگلیسی
منتشر شده دسامبر 5, 1995
ناشر Pearson College Div
ISBN-10 0132340305
ISBN-13 9780132340304
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