Dettagli del libro
Formato
Copertina rigida
Pagine
304
Lingua
Inglese
Pubblicato
Oct 19, 2009
Editore
Wiley-Blackwell
ISBN-10
0470521163
ISBN-13
9780470521168
Descrizione
In a remarkable tale of innovation and tenacity, Salesforce.com emerges from humble beginnings to redefine an entire industry. The journey begins in a small rented apartment where a bold idea takes shape, driven by the visionary entrepreneur Marc Benioff and a dedicated team. Their commitment to simplifying customer relationship management gives rise to a groundbreaking model that transforms how businesses operate.
As they navigate the challenges of building a company, Benioff’s insights reveal the pivotal moments that shaped Salesforce.com’s trajectory. This book recounts not only the strategies and innovations that spurred explosive growth, but also the personal stories and industry shifts that propelled them to become a billion-dollar powerhouse.
Through compelling anecdotes and lessons learned, readers are introduced to the disruptive nature of cloud computing and the company's mission to champion equality and innovation in the business world. It’s a stunning account of ambition, creativity, and the belief that technology can create transformative change.
As they navigate the challenges of building a company, Benioff’s insights reveal the pivotal moments that shaped Salesforce.com’s trajectory. This book recounts not only the strategies and innovations that spurred explosive growth, but also the personal stories and industry shifts that propelled them to become a billion-dollar powerhouse.
Through compelling anecdotes and lessons learned, readers are introduced to the disruptive nature of cloud computing and the company's mission to champion equality and innovation in the business world. It’s a stunning account of ambition, creativity, and the belief that technology can create transformative change.
Generi
Scienza e Tecnologia
Business ed Economia