Descrizione
As it emerges from centuries of social, military, and political strife, China--which represents one fifth of the world's population and its third largest economy--is poised to play a major role in global business. But what will that role be? In this book, two experts, who have created business scenarios for some of the world's largest organizations--including Royal Dutch/Shell, AT&T, IBM, and Motorola--present three very informed versions of how China's future may unfold in the coming years and what it means to the rest of the world. These scenarios provide a foundation on which today's companies can build business strategies for years to come.
Click here to read the preface from this book.
Click here to read the preface from this book.
Dettagli del libro
Formato
Copertina rigida
Pagine
192 pagine
Lingua
Inglese
Pubblicato
gen 1, 2000
Editore
Jossey-Bass
ISBN-10
0787952001
ISBN-13
9780787952006