Technology Forces at Work: Profiles of Environmental Research and Development at Dupont, Intel, Monsanto, and Xerox

Susan A. Resetar explores a pivotal shift in industry perspectives toward environmental research and development through examining major corporations like Dupont, Intel, Monsanto, and Xerox. These companies, once focused predominantly on profit margins, are now recognizing the value of integrating sustainable practices into their operations.

The narratives of these businesses illustrate how their innovative approaches to environmental challenges have transformed their strategies, embracing eco-friendliness not as a burden but as a catalyst for growth. With insightful profiles, Resetar reveals the pressures and motivations prompting change in these corporate giants.

Readers will gain a deeper understanding of the forces driving technological advancements in sustainability, uncovering a progressive trend where environmental stewardship can no longer be dismissed as merely a cost but is acknowledged as an essential aspect of modern business.