Bob Baker

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Bob Baker is a notable figure in the world of music marketing, particularly known for his practical and innovative strategies aimed at helping musicians and bands promote their work effectively. His books, most notably the "Guerrilla Music Marketing Handbook" series, are highly regarded resources that provide actionable ideas for artists on a budget. These guides emphasize creativity and resourcefulness in self-promotion, making them essential reads for independent musicians navigating the complexities of the music industry today.