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Brüno is a character created by comedian Sacha Baron Cohen, who is an Austrian fashionista known for his flamboyant personality and outrageous antics. The character is portrayed as a gay, Austrian TV presenter who is obsessed with fame and fashion, often to the point of absurdity. Through his humorous and provocative style, Brüno navigates the world of celebrity culture, challenging norms and expectations in a satirical manner. The character first gained prominence in the early 2000s and became widely recognized with the release of the film "Brüno" in 2009, which portrayed his quest for fame in America.

As Brüno, Cohen addresses various social issues, including sexuality, identity, and the superficiality of the fashion industry. The character's outrageous behavior is often a commentary on the absurdities of modern culture, making audiences laugh while also prompting them to think critically about societal norms. Through his antics, Brüno has influenced discussions around LGBTQ+ representation and the ways in which media shapes perceptions of identity. Although the character is fictional, the impact of Brüno on both comedy and cultural discourse is significant.

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