설명
In today's overcrowded markets, a good product has to stand out. It needs an attractive and innovative design, reflecting the company's commitment to the product. As such it is an important factor in corporate representation, and it is advisable to make use of the expertise of professional designers.Since 1998, Designer Profile has been the bilingual standard work on the contemporary design scene in Germany, Austria and Switzerland. Every two years designers active in the fields of industry, trade fair and exhibition building, graphics and multimedia, can introduce themselves, presenting their work and fields of activities.
The result is a work of encyclopaedic breadth which will offer management decision-makers valuable assistance in obtaining an overview of the capabilities of designers in Germany, Austria and Switzerland. In addition, it will provide agencies concise information on the spectrum of services offered by potential design partners. For professionals, students, and designers just beginning their career, the book is an excellent analysis of the very latest competitors. A clear and easy-to-use index makes the book an indispensable reference work on contemporary designers in the German-speaking countries.
The result is a work of encyclopaedic breadth which will offer management decision-makers valuable assistance in obtaining an overview of the capabilities of designers in Germany, Austria and Switzerland. In addition, it will provide agencies concise information on the spectrum of services offered by potential design partners. For professionals, students, and designers just beginning their career, the book is an excellent analysis of the very latest competitors. A clear and easy-to-use index makes the book an indispensable reference work on contemporary designers in the German-speaking countries.
책 세부 정보
형식
하드커버
페이지
661 페이지
언어
독일어
출판됨
5월 1, 2002
출판사
Birkhäuser
ISBN-10
3936560021
ISBN-13
9783936560022