책 세부 정보
형식
페이퍼백
페이지
233
언어
영어
출판됨
Jul 22, 1999
출판사
Springer
판
1998, 2nd Print
ISBN-10
3540761594
ISBN-13
9783540761594
설명
This volume presents a global perspective on the major areas of electronic commerce, including (but not limited to) those related to the World Wide Web. It does not focus on technical issues, but instead examines the commercial, social and cultural aspects of electronic commerce, including buyer-seller relationships, consumer decision making, information strategy, EDI, electronic banking, information systems for electronic banking, and channel integration.
장르들
비즈니스 & 경제