설명
The fourth edition of this classic source provides an overview of a broad range of forecasting techniques and an understanding of their strengths and weaknesses. No background in quantitiative methods is required. The new edition includes greater emphasis on the track record of forecasting, a refined approach to the quantitative methods, new material on monitoring, computer-based systems and empirical evidence of forecasting usage, and a complete update on technological and judgmental methods.
책 세부 정보
형식
하드커버
페이지
404 페이지
언어
영어
출판됨
Jan 1, 1985
출판사
John Wiley & Sons Inc
판본
판본 3개
ISBN-10
0471816876
ISBN-13
9780471816874