책 세부 정보
형식
하드커버
페이지
176
언어
영어
출판됨
Jun 1, 1998
출판사
Watson-Guptill
ISBN-10
0823029670
ISBN-13
9780823029679
설명
Jim Morgan combines his extensive experience in running a small design firm with academic insights to provide invaluable guidance for aspiring and established designers alike. This book equips readers with practical strategies to navigate the intricacies of managing a design practice, from handling personnel issues to mastering finances and overseeing projects.
With a focus on real-world applications, Morgan shares anecdotes and lessons learned throughout his career, making it relatable and accessible. The book not only addresses common challenges faced by small firms but also inspires confidence and innovation in leadership, paving the way for a sustainable and thriving design practice.
With a focus on real-world applications, Morgan shares anecdotes and lessons learned throughout his career, making it relatable and accessible. The book not only addresses common challenges faced by small firms but also inspires confidence and innovation in leadership, paving the way for a sustainable and thriving design practice.
장르들
비즈니스 & 경제