책 세부 정보
형식
페이퍼백
페이지
210
언어
영어
출판됨
Dec 1, 1994
출판사
THOMSON LEARNING
ISBN-10
030432924X
ISBN-13
9780304329243
설명
This book serves as a comprehensive guide for students delving into the intricate world of hospitality and tourism management. It explores essential management skills through a resource-based lens, equipping readers with the tools necessary for success in these dynamic industries. With a focus on practical applications, the content is designed to bridge theory and real-world practices, ensuring that learners can confidently navigate the complexities of hospitality and tourism.
Sally J. Messenger and Rob Allen's insights invite students to consider the strategic use of resources, fostering a deeper understanding of how management principles can be applied effectively. Through engaging discussions and relevant case studies, the authors encourage critical thinking, preparing students to meet the challenges of their future careers head-on.
Sally J. Messenger and Rob Allen's insights invite students to consider the strategic use of resources, fostering a deeper understanding of how management principles can be applied effectively. Through engaging discussions and relevant case studies, the authors encourage critical thinking, preparing students to meet the challenges of their future careers head-on.