책 세부 정보
형식
페이퍼백
페이지
72
언어
영어
출판됨
Jan 1, 2001
출판사
Dorling Kindersley Plc P/B
ISBN-10
0751312134
ISBN-13
9780751312133
설명
This insightful guide provides readers with a comprehensive understanding of effective marketing strategies. With expertise from Moi Ali and Adele A. Hayward, it emphasizes the importance of researching and analyzing customer behaviors, ensuring that marketers can tailor their efforts to meet specific needs.
The authors delve into various techniques and tools essential for developing a robust marketing plan. By exploring real-world examples and practical tips, they equip readers with the knowledge necessary to navigate the ever-evolving marketing landscape.
Ultimately, this book serves as a valuable resource for anyone looking to enhance their marketing skills and achieve tangible results in their endeavors. Through a blend of theory and practice, it inspires marketers to think critically about their approaches and make informed decisions.
The authors delve into various techniques and tools essential for developing a robust marketing plan. By exploring real-world examples and practical tips, they equip readers with the knowledge necessary to navigate the ever-evolving marketing landscape.
Ultimately, this book serves as a valuable resource for anyone looking to enhance their marketing skills and achieve tangible results in their endeavors. Through a blend of theory and practice, it inspires marketers to think critically about their approaches and make informed decisions.