An Analytical Scheme for the Assessment of a Diversified Company's Corporate Planning System: Needs, Capabilities, Effectiveness

Excerpt from An Analytical Scheme for the Assessment of a Diversified Company's Corporate Planning System: Needs, Capabilities, Effectiveness

First, the strategic setting of the company should be determined, given that this will be a major determinant of the needs for plan ning. A diversified company will carry out several interrelated strategies; a corporate portfolio strategy and several divisional business strategies. We shall follow a framework proposed by Lorange for determining the needs for planning that are arising from the strategic settings.

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