Twenty-Five Quick Tips on How to Close More Sales: Case Studies For Emotional Intelligence Driven Sales

“How do I close more sales?”
We’ve all had “that” friend ... you know ... the one who’s had multiple life partners in the past and who keeps coming to us for advice on how to find the right one. How do we gently tell that friend “It’s not them that's the problem, it’s you!”
Many of us in sales go through life trying to find the right customer the way we try to find the right partner/lover, by stringing one person after the other while hoping “that” one will be the right one. How do we gently come to understand “The customer’s not the problem, we are!’