Szczegóły książki
Format
Twarda okładka
Strony
1
Język
Angielski
Opublikowany
Jan 1, 2004
Wydawca
McGraw-Hill
Wydanie
9th
ISBN-10
007289024X
ISBN-13
9780072890242
Opis
This book delves into the intricate world of strategic management, offering a comprehensive overview of the processes involved in formulating, implementing, and controlling effective strategies. It guides readers through the essential components of management, emphasizing the importance of aligning organizational goals with operational tactics. The author, John A. Pearce, draws from his extensive experience to provide real-world examples and case studies, making complex concepts accessible and relatable for both students and professionals.
Throughout the narrative, Pearce emphasizes the dynamic nature of strategic management, encouraging readers to adapt and respond to ever-changing market conditions. He highlights the significance of analysis, planning, and execution in cultivating a successful organizational framework. With a focus on practical application, the book equips readers with valuable tools and insights necessary for navigating the challenges of today's business environment, ultimately enhancing their strategic decision-making skills.
Throughout the narrative, Pearce emphasizes the dynamic nature of strategic management, encouraging readers to adapt and respond to ever-changing market conditions. He highlights the significance of analysis, planning, and execution in cultivating a successful organizational framework. With a focus on practical application, the book equips readers with valuable tools and insights necessary for navigating the challenges of today's business environment, ultimately enhancing their strategic decision-making skills.
Gatunki
Biznes i Ekonomia
Współczesna