Who Does What by How Much?: A Practical Guide to Customer-Centric OKRs

In this engaging guide, Jeff Gothelf and Josh Seiden dive into the world of customer-centric objectives and key results (OKRs), offering a fresh perspective on how organizations can align their efforts around what truly matters to their customers. Drawing from their extensive experience, they provide actionable insights that resonate with both seasoned professionals and those new to the concept.

At the heart of this book is a compelling argument: the key to success lies in understanding not just what goals to set, but how to measure progress in a way that reflects customer needs. The authors present practical strategies that encourage teams to focus on delivering value, rather than just hitting targets for the sake of it.

With a warm, conversational tone, they invite readers to rethink their approach to goal-setting in a way that's both innovative and relatable. It's a journey that emphasizes collaboration and responsive thinking, ensuring that everyone in an organization can contribute to creating meaningful outcomes for customers.