Marshall McLuhan
Sobre o Autor
Marshall McLuhan was a renowned Canadian philosopher and media theorist, best known for his insights into the effects of media and technology on human perception and social structures. He coined the famous phrases "the medium is the message" and "global village," which encapsulate his belief that the form of communication profoundly influences how messages are perceived and understood. His work explored how different media, from print to electronic, shape human experience and societal organization.
Throughout his career, McLuhan's ideas challenged conventional views on media and communication, making significant contributions to the field of media studies. His books, including "Understanding Media: The Extensions of Man" and "The Gutenberg Galaxy," have left a lasting impact on both academia and popular culture. By predicting the rise of the internet and its implications for society, McLuhan's work continues to resonate in today's digital age, highlighting the complex relationship between technology and human interaction.