As Media Studies

This full colour, highly illustrated textbook is designed to support students through their WJEC AS in Media Studies. Individual chapters cover the following key Visual, Technical and Audio codesTextual Narrative and Genre CodesApproaches to RepresentationApproaches to Audience ResponseCase Studies on Representation and Gender, Age, Ethnicity, Identity, Events and IssuesPassing Media Representations and ReceptionsProduction Work, Evaluation and reportSpecially designed to be user-friendly, AS Media The Essential Introduction for WJEC includes activities, key terms, case studies and sample exam questions. It introduces the course, tackles useful approaches to study, key content covered in the specification, and guides the student in approaching and planning the exam and production work through analysis, prompts and activities.