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Steven Cooper is a contemporary author known for his contributions to the fields of social media marketing and data science. His notable works, including "Social Media Marketing: The 2020's Ultimate Best Strategies to Become an Expert and Create Your Personal Brand Using Facebook, Twitter, Youtube & Instagram," highlight the evolving landscape of digital marketing and the importance of personal branding in today's online world. Cooper's ability to distill complex concepts into accessible language has made his books popular among both novices and seasoned professionals alike.