Cases in Retailing Strategy.

Cases in Retailing Strategy.

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Английский · Мягкая обложка
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Описание

This book delves into the dynamic world of retailing strategy, providing insightful case studies that illustrate real-world applications and challenges faced by leading retailers. Readers are invited to explore various scenarios that highlight the complexity of decision-making in retail environments, emphasizing the importance of strategic thinking in achieving business success.

Through engaging narratives, the author guides readers on a path of understanding essential retail concepts, allowing them to critically analyze different strategies employed by companies across diverse markets. Readers will gain practical insights, aiding them in developing their own strategies in the competitive retail landscape.

Детали книги

Формат Мягкая обложка
Язык Английский
Издатель Prentice Hall
ISBN-10 0023343702
ISBN-13 9780023343704
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