Lost in Mall: An Ethnography of Middle-Class Jakarta in the 1990s

Lizzy van Leeuwen delves into the vibrant tapestry of Jakarta's middle class during the 1990s, exploring how malls became new social spaces for this emerging demographic. She illustrates the intersection of consumer culture and urban identity, revealing how these bustling centers of commerce influenced the lives, aspirations, and social dynamics of the populace.

Through detailed ethnographic observations, she captures the essence of daily life in these modern spaces, where the thrill of shopping mingles with the complexities of economic change. The narrative unfolds not just as a study of consumption, but also as a profound insight into the shifting cultural landscape of a rapidly urbanizing Indonesia.