作者的書籍：James M. Hulbert - BookPine

Strategic Management: The Challenge of Creating Value

Strategic Management: The Challenge of Creating Value

Peter Fitzroy

Strategic Management

Strategic Management

Peter Fitzroy

Total Integrated Marketing: Breaking the Bounds of the Function

Total Integrated Marketing: Breaking the Bounds of the Function

James M. Hulbert

What Do We Produce in the Knowledge Factory and for Whom? A Review Essay of The Knowledge Factory by Stanley Aronowitz. (Review Essay) (book review): An Article from Journal of Consumer Affairs

What Do We Produce in the Knowledge Factory and for Whom? A Review Essay of The Knowledge Factory by Stanley Aronowitz. (Review Essay) (book review): An Article from Journal of Consumer Affairs

Morris B. Holbrook

Marketing Management in the 21st Century

Marketing Management in the 21st Century

Noel Capon

Mercadotecnia Una Perspectiva Estrategica

Mercadotecnia Una Perspectiva Estrategica

James M. Hulbert

Marketing: A Strategic Perspective

Marketing: A Strategic Perspective

James M. Hulbert

Managing the Multinational Subsidiary

Managing the Multinational Subsidiary

William K. Brandt