作者的書籍：Michael Saren - BookPine

Responsible Marketing for Well-being and Society

Responsible Marketing for Well-being and Society

Michael Saren

Improving the Evaluation of Scholarly Work: The Application of Service Theory

Improving the Evaluation of Scholarly Work: The Application of Service Theory

Evert Gummesson

Marketing Graffiti: The Writing on the Wall

Marketing Graffiti: The Writing on the Wall

Michael Saren

Critical Marketing

Pauline Maclaran

The SAGE Handbook of Marketing Theory

The SAGE Handbook of Marketing Theory

Pauline Maclaran

Marketing Graffiti

Michael Saren

Marketing: A Critical Textbook

Nick Ellis

Marketing Theory

Michael J. Baker

Marketing en grafiti/ Marketing in Graffiti

Marketing en grafiti/ Marketing in Graffiti

Michael Saren

Marketing Graffiti: The View from the Street

Michael Saren

Critical Marketing Studies: An International Research Collection

Michael Saren

Managing and Marketing Technology

Managing and Marketing Technology

David Ford

Rethinking Marketing: Towards Critical Marketing Accountings

Rethinking Marketing: Towards Critical Marketing Accountings

Douglas T. Brownlie

Technology Strategy for Business

Technology Strategy for Business

David Ford

Review of Technology Forecasting Techniques and Their Application

Michael Saren

Critical Marketing: Defining the Field

Critical Marketing: Defining the Field

Miriam Caterall

Marketing Graffiti

Marketing Graffiti

Michael Saren

The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making (October, 2014)

The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making (October, 2014)

David Stewart