تفاصيل الكتاب
تنسيق
غلاف صلب
صفحات
379
لغة
الإنجليزية
منشور
Sep 1, 1995
الناشر
Harvard Business Review Press
رقم ISBN-10
0875845401
رقم ISBN-13
9780875845401
الوصف
When Lean Enterprises Collide presents a new theory of competition for manufacturers racing to create the most innovative product at the lowest prices. The author shows that the key to success in this environment is the integrative management of cost, quality, and functionality. Robin Cooper describes eight innovative and aggressive cost management techniques, including target costing and value engineering.