Manuals 1 — Design & Identity Guidelines

Manuals 1 — Design & Identity Guidelines

Adrian Shaughnessy , Tony Brook , Sarah Schrauwen
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Apr 1, 2014 · Englisch · Gebundene Ausgabe (432 Seiten)
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Buchdetails

Format Gebundene Ausgabe
Seiten 432
Sprache Englisch
Veröffentlicht Apr 1, 2014
Verlag Unit Editions
ISBN-10 0957511442
ISBN-13 9780957511446

Beschreibung

This book offers an insightful exploration into the world of corporate identity design manuals, marking a significant contribution to the field. It showcases 20 exemplary case studies that demonstrate the evolution and importance of design guidelines in establishing a strong brand presence.

The authors delve into various methodologies and philosophies behind creating effective visual identities, highlighting the intricate relationships between design, branding, and communication. With a keen eye for detail, this work serves as a valuable resource for designers, students, and professionals seeking to understand the foundational elements that shape identity guidelines in corporate environments.
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