Descripción
Stresses the importance of companies being able to customize products and services, handle supply chains, provide customer advice and service, increase customer convenience, and work with business alliances
Detalles del libro
Formato
Tapa dura
Páginas
236 páginas
Idioma
Inglés
Publicado
mar. 15, 1998
Editorial
Financial Times Prentice Hall
ISBN-10
0273631055
ISBN-13
9780273631057