Descripción
Let s face it: corporate citizenship is not normally the go to discipline for those leaders aiming to inspire, delight, re-frame the game and generate business-uplifting innovation. But all of that may be changing, say the authors of this special issue of the Journal of Corporate Citizenship, as business is embracing design thinking as the next frontier in competitive advantage and as corporate citizenship is rapidly emerging as a catalyst for unexpected, disruptive business innovation."
Detalles del libro
Formato
Tapa blanda
Páginas
102 páginas
Idioma
Inglés
Publicado
may. 3, 2010
Editorial
Routledge
ISBN-10
1783530162
ISBN-13
9781783530168