کتاب‌های T.C. Melewar - BookPine

Islamic Marketing and Branding: Theory and Practice

Islamic Marketing and Branding: Theory and Practice

T.C. Melewar

Multi-Channel Marketing, Branding and Retail Design: New Challenges and Opportunities

Multi-Channel Marketing, Branding and Retail Design: New Challenges and Opportunities

Charles McIntyre

Corporate Branding: Areas, Arenas and Approaches

Corporate Branding: Areas, Arenas and Approaches

T.C. Melewar

Advancing Branding Research: A Qualitative Agenda

Advancing Branding Research: A Qualitative Agenda

T.C. Melewar

International Marketing Strategy

International Marketing Strategy

T.C. Melewar

Business-To-Business Marketing

Business-To-Business Marketing

Tony Garry

Contemporary Thoughts on Corporate Branding and Corporate Identity Management

Contemporary Thoughts on Corporate Branding and Corporate Identity Management

T.C. Melewar

Contemporary Thinking, Topics and Trends in International Branding (Part 1, International Marketing Review: Volume 24, Issue 3)

Contemporary Thinking, Topics and Trends in International Branding (Part 1, International Marketing Review: Volume 24, Issue 3)

T.C. Melewar

Facets of Corporate Identity, Communication and Reputation

Facets of Corporate Identity, Communication and Reputation

T.C. Melewar