جزئیات کتاب
فرمت
جلد نرم
زبان
انگلیسی
منتشر شده
May 30, 2006
ناشر
Taylor & Francis Ltd
ISBN-13
8601300258096
توضیحات
Provides an introduction to the key concepts of semiotics. This edition presents examples including computer and mobile phone technology, television commercials and the web. It also covers questions such as: What is a sign? Which codes do we take for granted? How can semiotics be used in textual analysis? And, what is a text?
ژانرها
علم و فناوری