توضیحات
Provides an introduction to the key concepts of semiotics. This edition presents examples including computer and mobile phone technology, television commercials and the web. It also covers questions such as: What is a sign? Which codes do we take for granted? How can semiotics be used in textual analysis? And, what is a text?
جزئیات کتاب
فرمت
جلد نرم
زبان
انگلیسی
منتشر شده
مه 30, 2006
ناشر
Taylor & Francis Ltd
ISBN-13
8601300258096