Strategic Management: Formulation, Implementation and Control

Strategic Management: Formulation, Implementation and Control

هنوز رتبه‌بندی نشده است
Dec 1, 1996 · انگلیسی · جلد نرم (960 صفحات)
به قفسه اضافه کنید

به این کتاب امتیاز دهید


صدور دفتر کتاب

جزئیات کتاب

فرمت جلد نرم
صفحات 960
زبان انگلیسی
منتشر شده Dec 1, 1996
ناشر McGraw-Hill Education (ISE Editions)
ISBN-10 0071146334
ISBN-13 9780071146333

توضیحات

This comprehensive text delves into the intricacies of strategic management, equipping readers with a robust framework for understanding the formulation, implementation, and control of strategies in today's dynamic business landscape. The authors, John A. Pearce and Richard B. Robinson, present a thoughtful exploration of contemporary issues faced by organizations, emphasizing the importance of adaptability and foresight in strategic planning.

With 41 engaging case studies, the work illustrates real-world applications and challenges that businesses encounter, making it an invaluable resource for students and professionals alike. The authors foster a deep understanding of the strategic process, guiding readers through each stage while encouraging critical thinking and practical application in the rapidly evolving 21st-century environment.

ژانرها

هیجان‌انگیز و تعلیق اکشن و ماجراجویی کسب‌وکار و اقتصاد معاصر
به قفسه اضافه کنید

به این کتاب امتیاز دهید


صدور دفتر کتاب