Strategic Management: Formulation, Implementation and Control

Strategic Management: Formulation, Implementation and Control

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Dec 1, 1996 · Inglese · Brossura (960 pagine)
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Dettagli del libro

Formato Brossura
Pagine 960
Lingua Inglese
Pubblicato Dec 1, 1996
Editore McGraw-Hill Education (ISE Editions)
ISBN-10 0071146334
ISBN-13 9780071146333

Descrizione

This comprehensive text delves into the intricacies of strategic management, equipping readers with a robust framework for understanding the formulation, implementation, and control of strategies in today's dynamic business landscape. The authors, John A. Pearce and Richard B. Robinson, present a thoughtful exploration of contemporary issues faced by organizations, emphasizing the importance of adaptability and foresight in strategic planning.

With 41 engaging case studies, the work illustrates real-world applications and challenges that businesses encounter, making it an invaluable resource for students and professionals alike. The authors foster a deep understanding of the strategic process, guiding readers through each stage while encouraging critical thinking and practical application in the rapidly evolving 21st-century environment.

Generi

Thriller e Suspense Azione e Avventura Business ed Economia Contemporaneo
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