책 세부 정보
형식
킨들
페이지
305
언어
영어
출판됨
Sep 1, 2003
출판사
Routledge
ISBN-10
1134410476
ISBN-13
9781134410477
설명
More Than Words provides an introduction to both communication theory and practice. The authors cover the essential elements of communication, including communication between individuals and groups, in organizations and through mass media and new technologies. This edition features case studies and assignments, a new series of key questions to help students grasp the material, and expanded sections on mass media and practical communication and media skills.